BASE: 浙江绍兴
Vstar 作为绍兴上虞高端电竞品牌，不仅拥有360°全景空中电竞馆与顶配设备，更以“专业、创新、高端”为核心定位。因为其定位足够高端，品牌需要一个同样高端的视觉形象去支撑，使其在 Z 世代玩家心中树立独特的身份与归属感。
Vstar, a premium esports brand based in Shangyu, Shaoxing, boasts a 360° panoramic sky esports arena and top-tier facilities. Anchored in a "professional, innovative, and premium" ethos, its high-end positioning calls for an equally elevated visual identity—one that resonates with Gen Z players, fostering a distinctive sense of identity and belonging.